Leading Group Travel Booking Platform Connects to Leonardo’s Media Library and Integrates Advanced Media Display Technology
Toronto, Canada and Boston, MA – April 8, 2015 – Leonardo Worldwide Corporation today announced a new agreement with Groupize, a rapidly growing group travel booking platform, who has selected Leonardo’s technology to source, manage and display visual content for hotels listed on its travel booking platforms: Groupize Network (affiliate distribution web sites); Groupize Booking Engine (GBE) and Groupize Pages for hotels.
Previously, Groupize accessed hotel visual content in the Leonardo database through Pegasus Solutions’ Hotel Content Database (HCD). Now, Groupize has opted for a direct connection with Leonardo for hotel visual content, taking advantage of Leonardo’s full content library and advanced AWS Cloudfront hosting services.
Under the agreement, Groupize will have direct connectivity to Leonardo’s database of 1.5 million hotel images, 360 tours and video by embedding VPowered Multi-Media Galleries within each hotel’s details pages. Groupize will also be integrating digital brochures for hotels subscribing to Leonardo’s Vizlly Digital Marketing System within their hotel details pages. These hotels will have the added benefit of richer and more detailed stories of their hotels for the shopper to discover.
With Groupize in Leonardo’s VNetwork, the most extensive visual media syndication network in the global travel industry, hotels have the opportunity to reach and engage Groupize’s customers through a more visual story.
“By choosing a direct connection to Leonardo’s database of hotel visual content, Groupize will further enhance the experiences of their partners with visually engaging hotel shopping experiences that lead to increased engagement and conversions. Leonardo’s cloud-based digital technology also ensures a seamless and enhanced user experience for hoteliers managing and consumers accessing hotel visual content on this rapidly growing travel platform,” says John McAuliffe, President, Leonardo.
“Having direct access to Leonardo’s extensive library of images will enhance the shopping options for our partners and enable them to make the hotel selection that is best for them. We’re pleased to integrate Leonardo digital brochures to provide our customers with targeted, relevant content that drives group bookings,” says Alisa de Gaspe Beaubien, COO, Groupize.
About Groupize, Inc.
Groupize Solutions is passionate about solving the small to mid-size group booking dilemma for hoteliers and planners. Through the development and delivery of a highly intuitive group booking platform, Groupize Solutions empowers hotels to win and manage more group business thus delivering better service and ultimately increasing hotel revenues. Our innovative technology solution automates all tasks involved with booking group business online and simplifies the process for occasional and professional planners. Groupize Solutions is the proud winner of the 2013 PhoCusWright Award for most Innovative Travel Technology Company (Emerging Category).
Leonardo Worldwide Corporation is a technology company serving the global hospitality industry. Leonardo provides e-marketers at hotel brands, management companies, hotel properties and travel websites with technology solutions that improve the way they present their hotels online to travel shoppers.
Leonardo’s core products include Vizlly, a cloud-based Multi-Channel Digital Marketing System that makes it easy for hotel marketers to create and publish websites, mobile websites, social media apps and digital brochures for third party travel websites; VScape® Digital Asset Management System, an enterprise-level digital asset management and distribution tool that helps hotel chains better source, manage, organize, store, and publish media assets to direct and indirect online channels; and MediaConnect, advanced connectivity for travel websites to access the industry’s definitive source of hotel certified visual content.
Key to all products is Leonardo’s extensive connectivity. Using Leonardo’s VNetwork, the largest travel website network in the global hospitality industry including GDSs, Meta Search sites, OTAs and more, hoteliers can publish their content and stories to millions of travel shoppers all over the world on the channels, devices and platforms they use to shop for hotels online.
For more information about Leonardo, visit www.leonardo.com.